EVALUATION 3

What have you learned from your audience feedback?

With the audience feedback on our trailer, giving us the strengths and weakness of our trailer from a public perspective. From the audience feedback some of the strengths of our trailer were our use of titles were used conventionally and professionally to the horror genre, also we had good pace of shots throughout the trailer which leaves enigma codes for the audience to watch the film to find out why certain events happen in the trailer. The props that we used such as the blood on the knife and the location eg. the haunted house and the forest as these met the expectations of a horror film to create tension and scare for the audience. The strengths of our trailer was that compared to last year there has been an improvement on the sound and the quality of the footage and it was one of our main improvement areas and so this year we wanted to focus on these target and thought that we had achieved this by buying a better quality camera and to establish this we tested out some of the other camera beforehand, comparing the quality of some of the other camera making sure they would turn out well when we uploaded it for editing. Also the sound being another aspect of which we focused on, as last year are sound was very unclear making it difficult to understand the storyline of the opening two minutes. However this year we decided to improve that by recording the dialogue separately then add it to make sure it was clearer for the audience to understand the trailer, as this is important for them to get to know the story and the dialogue and the voice over adhering to the convention of a horror film trailer as this would allows the trailer to engage with audience making them aware of background of the film, which may intrigue them to watch the film further. 

The weakness to our trailer included of needing adding more quick shots to show more of an insight of the investigation which would then draw the audience more into the plot of the film as this creating more enigma codes. Also another area was to add more scarier sound effects to build tension for the audience about the film. The titles shown in the trailer, could have been shown a little longer giving the audience time to read them and gain information about the film. I would agree with these weakness as this improvements would help to create a better viewing and understanding for the audience about the film.