Analysis of our initial ideas questionnaire

From the questionnaire we found out that the most popular idea which attracted the public eye was idea 2 which was the friends go away for a camping weekend and do some investigation on a past story on a haunted house and decide to camp in the forest to solve this mystery, with a flash back to show a a dead body. This shows us a direction of which would help us choose which idea to focus on in terms of actually creating it and doing further development to make sure it suits the wants of the audience. When it come to us making the decisions of which idea to do we will be taking in consideration of the audience feedback from the genre questionnaire and from this special ideas chosen by the public. However the other two ideas have had a split 30% each side, suggesting that some of the ideas may have trigger the audience's mind, but we may put together some ideas to make a new idea, showing development of an idea according to the public. Its important that we take in consideration of the public's ideas of film trailer as they will be the one who will be consuming them and we should make sure we include any feedback we get from them.

The second question was about asking the public about how to improve some of the ideas shown and some of the responses were:

"Idea 3 - The double act can become one character at the end focus on a mental illness, also have detectives being involved in the ghost hunt."

"Idea 1 - Personal diaries should reflect protagonist feelings, as she is different from the rest of the family, shows a more close link to the audience"

"Idea 3 - Use a newspaper article to show the visual history that is well known to everyone"

"All ideas - All show old photos to show a reflection from the past, gives more background information about the film makes it more real life."

"Idea 1 - focus on a small family, maybe have a child that is possessed to be involved"

"Idea 2 - Have an old women being involved in telling the story of the past"

From this I have gained some other ideas which are completely different from what we thought our a group, as they show other conventions of a horror film, this shows that there responses are based on stereotypes of horror film and from there own experience of what would make a horror film trailer better. These alternative ideas will be considered when choosing which idea we should do as this gives us more ideas to help develop an idea to create it better for the audience's viewing.

The third question was about the music in which they would expect to hear in a horror film trailer and the responses included of :

" spooky", "something that builds tension", "mysterious music", "upbeat/heart beating music""sharp"
From this is shows that the non diegetic sound should include of a dominant sharp piece which will indicate that it is a horror film and this is an element which is most important when it comes to creating a horror film trailer as this is what will contribute in scaring the audience which will intrigue them into watching the film. This will be something to consider when it comes to making our trailer as these element all meet the conventions of a horror film and we will take these ideas and we will research into soundtracks which will complement our trailer.

The fourth question we asked was about the location of the film and we gave the public some option of some of the ideas that we came up with and decided to keep some closed option as this would be more suited for us but we have left some open option for them. From the pie chart the most popular response was to film in a haunted house, this is because most horror films are based in haunted, empty houses and this suggests that this what they expect as this will build tension for them and it has more connotations which are associated with ghosts and can show a better storyline with the past with the house as it will be one of the important aspects which will be introduced to create tension and will intrigue them to find out about the history of the story behind it. Also 30% of people thought that the forest was also another place for a horror film to take place as it make it makes it more like an investigation and shows a way of the antagonist of appearing into the film. The least popular setting was the park, this shows that they may not prefer it as a place for a horror film, as it may not interest them as much it does in a haunted house more goes on in the house rather than the park. These ideas will be consider when filming and planning for our film trailer as it is important to get a good location in order to create a trailer which adheres to the convention of a horror film trailer.


Lastly we asked about what the antagonist's costume and the bar chart shows that the public would like us to focus more on the make-up of the antagonist as its one of the features which will scare the audience and will have a memorable image of it through out the film. Also the black outfit was another thing that the audience wanted to see as it would contrast well with the make-up making it stand out to the antagonist face. This idea will be used to create this image that will be memorable to the audience.